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Case study · Baby products

How Pippeta delivers premium baby products with Farfill

Next-day delivery, branded unboxing and reliable UK fulfilment for a growing baby products brand.

Pippeta, a popular baby products brand with a loyal online following, needed a fulfilment partner that could keep its high standards while scaling with its growth. Farfill delivers with branded packaging, reliable next-day shipping and the flexibility to handle seasonal spikes.

  • Next-day delivery across the UK
  • Branded unboxing
  • Shopify integration
Pippeta branded packaging in the Farfill warehouse

At a glance

Brand
Pippeta, a premium baby products brand with a loyal online following
Sector
Baby products
Markets
UK
Services
D2C fulfilment, branded packaging, next-day delivery, Shopify integration, returns management and seasonal scaling
Platform
Shopify

The challenge

As a premium baby products brand, Pippeta needed a fulfilment partner that could keep its high standards for quality and presentation. New parents expect a perfect delivery every time, so there was no room for error.

Pippeta also sees spikes in demand during promotional periods and influencer campaigns. It needed fulfilment that could scale quickly without compromising on quality.

The solution

  • Next-day delivery across the UK with late cut-off times
  • Custom branded packaging and inserts for a premium unboxing experience
  • Shopify integration for real-time order and inventory sync
  • Flexible capacity to handle seasonal spikes and influencer campaigns
  • Detailed quality control for baby-safe products
  • Proactive communication and issue resolution

“Very happy with the professional service from Farfill. We love the fact that they feel like an extension of the team. They understand our brand values and ensure every package that leaves their warehouse represents Pippeta perfectly. Their ability to scale with us during busy periods while maintaining quality has been invaluable to our growth.”

Aimee CestroneFounder & CEO, Pippeta

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